Black Friday-Cyber Monday Email Strategy that converts

What you'll learn
Be competitive with your Black Friday-Cyber Monday Email Strategy
Target various segments with your holiday email communication
Avoid the common mistakes that ecomm stores do
Create your own custom email strategy for Q4 tailored to your business and audience
Understand and implement best deliverability practices for the busy season
Adjust your flows and sign-up forms for BFCM
Measure your email marketing performance
Requirements
Basic understanding of Klaviyo is recommended.
Description
The competition to secure sales in Q4 is getting increasingly competitive. With so many emails flooding customer inboxes, it's essential to strategize so your emails don't disappear into the avalanche of notifications.
The last thing you need is terrible click rates and unhappy customers.
So what's the solution?
Answer: A well-rounded personalized strategy. This game has no one-size-fits-all because there are so many different business models to consider, and this course will help you craft your own. Ready to boost your sales this holiday season?
Upon completing this course (which will take only 2 hours) you will create a holiday email strategy that works best for your shop and your audience. You will receive resources to customize and implement 3 months' worth of email strategy - campaign ideas, flows, opt-ins, segmentation, and deliverability - all covered in this course.
Who is this course for?
You are a small-medium sized ecomm brand that works with Klaviyo and is looking to create more than a Black Friday- Cyber Monday sale. You want to maximize your conversions...

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